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Title:Modern Advertising Art
Category:Art & Design
Item ID:JM00-951
Publisher:Covici, Friede, NY, 1930
Edition:Not Stated
Binding:Hard Cover
Dust Jacket:no
Covici, Friede, 1930, Hard Cover, Book Condition: Good+, Dust Jacket Condition: no, Not Stated

Black cloth, Folio. Foreword by Ernest Elmo Calkins who was an advertising executive who pioneered the use of art in advertising, filled with stunning color and b/w illustrations. This volume discusses layout, lettering and decoration, illustration, photography, typography, newspaper advertising, poster advertising and more, Dark grey cloth boards feature silver lettering and design' Portion torn from page 154, o/w near VG. KBTOP Size: Folio - over 12" - 15" tall. Quantity Available: 1. Category: Art & Design; Illustration; Pictures of this item not already displayed here available upon request. Inventory No: 951.
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