McGraw-Hill, 1985, Hardcover, Book Condition: Fine, Dust Jacket Condition: Near Fine, First
The authors of the best selling Positioning: The Battle for Your Mind, now compare marketing to war - where competition is the enemy and the customer is the ground to be won. Size: Octavo (standard book size). 214 pages. Quantity Available: 1. Shipped Weight: 1-2 kilos. Category: Business, Finance & Marketing; ISBN: 007052730X. ISBN/EAN: 9780070527300. Library of Congress No: 85014957. Dewey Code: 658.8. Pictures of this item not already displayed here available upon request. Inventory No: 4831.